If you run an ecommerce business or online store, it’s easy to think there’s no need to bother with print materials. Your shop is 100% online, right? So what’s the use of things like business cards, brochures, and so on? In reality, there are a number of important print materials in Phoenix for your online shop that you might be missing out on.
By the year 2023, ecommerce sales are expected to reach $6.5 trillion. That’s quite the number, and it’s understandable why so many business owners are jumping on this trend of online selling. Whether you sell completely online or with a combined in-store effort, there are still a lot of printing needs for your online shop that you might not know about yet.
What print materials in Phoenix elevate your online shop to the next level? How can you get to the next level and keep a professional appearance for your customers? In this guide, we’ll highlight everything you need to hit the ground running with your ecommerce online shop.
First of all, business cards are just as essential as ever before. No matter what kind of business you run or how you operate, you need to have high-quality, informative business cards. There are so many ways to get creative with your business card design, from using the back of your business cards to QR codes.
Though small, don’t underestimate the power of business cards. When customers shop online, they still want that personal, special touch. They want to feel valued. A business card included in their completed owner gives them a way to learn more and stay in touch.
Aside from business cards, postcards are another small yet powerful tool for your online shop. Perfect for sharing messages with your orders, this offers a chance to say ‘thank you’ to customers.
Aside from saying ‘thanks,’ your postcards also can highlight new products, services, or discounts. Building long-term brand loyalty is important, but this is easier said than done. A postcard is something your customers can hold onto, turning into a repeat sale in the future. These printing materials are some of the most common in Phoenix, AZ.
Booklets or Catalogs
Booklets and c go a long way to telling your brand story. From connecting with potential new customers to networking with vendors, a booklet or catalog shows off the best of your online shop.
Unlike a postcard or business card, booklets and catalogs give you more printed real estate to work with. You’ll have more space to share your story, talk about what makes you special, and show off your latest offers. These can be included with purchases to share similar products to existing customers, or they’re a great networking tool.
Stickers and Roll Labels
Last but not least, stickers are another great marketing tool for your online shop. When customers make a purchase, they want to feel connected to your brand. It is these small touches that bring them coming back to your brand again in the future.
Stickers are a fun way to show off something memorable about your brand. Whether you add them to custom packaging or you give some for your customers to share on their own belongings, this is a low-cost yet effective way to grow your brand presence. Whether you need to print in Phoenix or at home, it’s easy to find the perfect sticker combination for your brand.
Upgrade Your Online Brand
Your online shop requires the right branding tools to succeed. While your online graphics and branding elements are important, they’re just one side of the story. It’s never been more important to invest in your print needs as well. Luckily, this is also easy to begin with no matter your budget or business size.
Whether you start printing in Phoenix, another big city, or using an at-home service, don’t underestimate the materials above. They might seem small, but this is how you stand out in a competitive marketplace. There it is, your complete guide to print materials in Phoenix for your online shop! Are you ready to upgrade your online shop for the new era of hybrid digital and in-person selling?