In this day and age, QR codes are becoming increasingly common. These are something that have been used in print marketing for years, and they're quickly becoming the new normal when it comes to integrating print and digital marketing. While these codes have long been...
Creating business cards simple enough, but there's a lot to consider when it comes to your design, branding, and so on. One of the most important parts of designing business cards actually has nothing to do with the colors, fonts, or logos. We're talking about your...
Your logo says a lot about your company, your brand, and your audience. In this day and age, it's also never been easier to create your own logo or work with a logo professional that fits your budget. However, you'll quickly realize that logos aren't as simple as they...
As a nonprofit, your marketing affects how you reach donors, spread awareness, and generate interest in your cause. Outreach is a huge component of everyday business, and this is why you can't overlook the power of nonprofit print design. Unlike other traditional...
While it's normal to focus the majority of your time as a business owner on your product itself, it pays to also pays attention to your product packaging. A reported 72% of American consumers say that packaging influenced their purchase decisions. Whether they're...
Connecting with your clients during the holidays is an important way to make sure your clients feel remembered and noticed. The right print ideas show your clients you care and that you're thankful for them during the season of giving. With the holidays upon us, it's...
When it comes to business cards, we typically think about making sure we're sharing the right information, not that we're conveying our brand. In reality, brand identity and business cards are more tied than we think. When you brand your business cards, you send a...
Creating your flyers is a great first step, but it's not the only step. When it comes to getting the message out about your brand, your business event, or your discount, it's important to make sure you distribute flyers in the right place. Flyers are an effective way...
Inviting your network to a business event is a great way to boost attendance and brand awareness. Whether you're hosting an in-person conference or a virtual event, you need to make sure your invitation stands out. A reported 30% of people say they would buy tickets...
Print mail marketing isn't just getting more people to walk through your business doors. It's also a powerful way to boost your online presence. Whether you're hoping to build your social following or encourage users to visit your website, print mail might be the...
There are a lot of decisions you'll need to make leading up to the launch of your next print marketing campaign. While it's easy to focus on your branding elements, fonts, and so on, there's something else that's equally important: the paper weight. Having the right...
With the holiday season quickly approaching, what are the best print marketing tips to get through this time of the year? This is the busiest shopping time of the year, and sales can hit their peak. If you're in any industry, you'll want to take full advantage of this...
Nowadays, traditional print mail or "snail mail" feels retro and outdated. Sending things in the mail sounds very old fashioned in the age of instant communication, but there might actually be a lot to learn about snail mail even now. Sending snail mail isn't just to...
With so many businesses taking time out during COVID-19 for the safety of their employees and customers alike, it's likely time to let customers know your business is reopening. If you're ready to open doors (virtually or in-person), you'll need a way to communicate...
If you're a real estate agent, you need to pay close attention to your marketing real estate printing materials. With a reported 2 million active real estate agents in the United States alone, this is how you stand out. While using digital marketing is a given, print...
Using a business card to promote your business is a great way to promote your business and network. That being said, you don't want to make any business card mistakes that hold back your brand. Though these mistakes might seem small, they add up over time. Whether...
There's no denying that digital marketing is making a huge effort in today's work. However, don't underestimate the power of print marketing for your online business. When you put money into your marketing strategy, you want to make sure it's working for you. Print...
When it comes to business cards, most of the attention goes to the front of the design. While this only makes sense, it's important to give equal attention to the back of your business card as well. If you're only putting a design on the front of your card, it's like...
You likely already know the power of branding and design when it comes to print marketing. However, there's one thing that stands out above the rest: color. While choosing the best font and knowing the type of print materials you need is very important, few things...
Creating a brochure is the perfect way to attract your ideal clients and customers. A custom brochure design ensures you stand out and are ready for anything. From understanding the purpose behind your print design to keeping your branding elements consistent, there...
Most people are familiar with business cards and how to use them, but what about work from home business cards? With alternative business cards gaining popularity, it's never been more important to look for ways to stand out with your own business card. With more and...
Did you know there's such a thing as the right font for your business? It's true, and choosing the best fonts for your business is one of the ways you create a strong brand that stands out. Fonts are more than just a way we read text. They're a type of psychological...
As a small business, you'll quickly discover that flyers are an effective way to promote your business. In fact, a reported 85% of consumers said they're more likely to shop with a business that has professionally printed materials including flyers. However, in...
If you think business cards are out of fashion, think again. Business cards have stood the test of time as one of the key ways that individuals give contact information. However, modern business cards are very different from conventional business cards. Marble...
Though it might seem simple, the typeface you choose for your brand has a bit impact on the way your brand is perceived by the public and prospective clients. With so many options to choose from, how do you find your brand's perfect font? Whether you're creating...
Stickers aren't just for children anymore. Whether it's a trip to the coffee shop, your favorite local store, or an online purchase, you're likely to encounter branded stickers more and more. There are so many ways to use brand stickers to grow your business, plus...
With so many things going digital today, do business cards still matter? In the past, a business card was the only way to really get the word out about your business. Today, people have social media, websites, and so many other digital tools to spread brand awareness....
Business cards are a great way to stand out, network, and spread the word about your business. While you'll always want to have custom designed business cards on hand, that doesn't mean you can't also look into business card alternatives to really make a statement....
If you're planning a trade show booth for your business, you'll want to come prepared. There are so many details and moving parts to account for, how do you keep everything under control? This is why you need the ultimate trade show checklist. Make sure you...
Thankfulness is the feeling of being grateful once someone receives a tangible gift or service is done to them. It is an intrinsic feeling that makes one feel good about themselves. There are a great number of reasons why displaying appreciation to your clients in a...
Choosing a printing service is a big deal for your brand. The printing service you use can significantly affect the quality of your business cards, logos, and banners, which can make or break your marketing image. Below we compare two websites, Gold Level Print and...
If you have a business that is already running or is just starting, you need the right marketing strategies to reach out to potential clients. Marketing and advertising are very crucial to any effort a business owner or marketing manager has of growing a business. If...
Every business, no matter the size, needs an effective marketing strategy to attract more customers. This is especially true for companies that are looking to make it in an industry that offers so much competition. You will need tools such as logos, business cards,...
Business cards are the first thing people notice about your company. They represent your brand’s message and vision and can help your business grow exponentially. A printing service is vital to the success of your business, which means you should pick the best one...
With over a billion websites in the world, setting up a site shouldn’t be an afterthought. Remember that first impression is everything, and you want your customers to have a memorable experience when they visit your website. Studies show that the global attention...
When it comes to designing a logo, you want the logo design to be memorable. Most people have the question of; what are the best icons to use for a logo design? Well, you want to make a company logo that stands out from the pack. In terms of a business logo, there are...
Indeed, marketing your business or brand can prove to be relatively hard. But, how about if you consider a new marketing strategy, a strategy that is relatively less conventional might be the right solution for you. Here is where flyers and brochures step in. In the...
Using brochures is one of the most effective marketing tools you can use for any entrepreneurial activity. Business brochures are cost-effective and flexible in terms of the message they relay to customers. Also, they are easy to distribute. When campaigning for your...
Whenever you visit a trade show, you might note that different trade shows use different prints to pass a message. Exposing your brand is the most crucial element of graphic trade show prints. Most brands aim at creating a positive and memorable experience for their...
Take a moment and think of the future of your business. Won't it be a great thing to see it grow much sooner? Indeed, it is the goal of every entrepreneur to improve the productivity of the business. The good news is that trade show prints will always come in handy at...
Most people underestimate the role of a logo color, which plays in a business, but the human brain is usually built to react differently to different colors. This means that your customers will judge you depending on the logo design you choose, including the colors....
Creating the best flyers isn’t just determined by the design concept but also by the type of paper used. Choosing the paper is one of the final stages, right before printing, and it is one of the most challenging stages because the wrong paper can make your flyer look...
Business cards are one of the essential elements of business since they tend to reflect the image of a business. If your company has good looking business cards, you are likely to get more clients compared to companies that have bad business cards. This is because...
Your business card is the first item people will judge your business on, which means that you should dedicate most of your time and resources to making sure that the card has a great aesthetic appeal. The question most people usually ask is whether it is a good idea...
A business card is a card normally small in size around two by three inches that contains the business information of a company or an individual. A business card is made to identify someone in connection with their businesses. Business cards enable one to share their...
We can all agree that business cards are essential for any professional freelancer or a business owner. Your business card is a simple yet effective snapshot of your firm. It serves as an introduction of your company to potential associates and clients. For this...
You need to market your products and services. The use of banners and custom stickers plays a significant role during marketing. Sticker are easy to use. You will create custom stickers then stick them to items you give out as giveaways. It is not required to offer...
Are you a business owner or marketer and need to promote your products or services to potential clients? With the increasing competition in business, pop up banners are an excellent marketing strategy that you can use. They are beneficial marketing tools that help...
Choosing the right flyer design and size is critical for your brand. It speaks a lot to the public and may determine whether they will pick it and read the content, or litter it without even a glance. Always ensure that the size of your flyer aligns with its intended...
For a company to have an edge over other companies in the current world with very steep competition and diverse ways of scrutinizing information, it has to develop effective ways of marketing. Marketing is an art of promoting and selling a product or service in many...
Logos are the windows through which potential clients view your firm. It hence goes that you cannot gamble with their design and overall making. Particularly, you have to pay keen attention to the colors you use as they have the potential to make or break the...
Do yard signs work for real estate marketing? Yes, they work. The yard signs have been used to market real estate for long. They are among the first methods of property advertising which have been in use for long, and they are still effective. You have to start by...
In this day and age, we happen to live in such a competitive era where one organization always tries to get an upper hand over its rivals in every possible sector. People are coming up with brand new ways of making their products known to the target market and in...
When you are looking for custom banners, you have the option of different materials. One common question many people have is whether to get tension fabric or vinyl banners. Both materials provide great functionality, but they do have their differences. It is,...
Trade shows in many cases appears to be among the more expensive forms of promotion. Even though it has the potential of being profitable, it brings lots of cash, exposure as well as leads. They are expensive ways of the form of advertising that you can do annually....
A great way to make your business stand out from the rest and create a lasting memory in the minds of your prospects is through business cards. However, most of the time, traditional cards are just not good enough. There is a need to come up with unique business cards...
The world is rapidly moving away from printing papers due to sustainability issues. Some people even say that flyer printing is a waste of paper. Digital advertising gives a better presence without having to spend tons of cash for placement in newspapers and...
Pop up banners and retractable banners are current and prevalent branding and promotional presentations. Custom banners are used by marketers to showcase to their potential clients of the services provided by their business. Both of them share standard features and...
Starting your own business can be one of the most professionally and personally rewarding moves you ever make in your career. However, it is huge commitment fraught with danger, especially for those who are not well prepared. You require a whole lot of courage, some...
A logo is a crucial part of branding for any business, as it is always the first thing that the customers will see when they come across your brand. For this reason, it is crucial to ensure that when you design a company logo, it clearly represents your brand, and it...
Business flyers are essential in promoting, advertising, and campaigning of a product or an upcoming business event to create awareness and also find potential customers leading to an increase in sales. Having the right flyer design is key to any campaign. They are...
Flyers play a vital role in the marketing of your business. It is important to use the right type of flyers for creating awareness about your business. If you have recently launched your business, it would be best to consider cost-effective options for flyer printing....
When you have recently launched a product in the market or have started a service, you might be looking for various ways of marketing. It is a good idea to keep everything into consideration as you never know what might be best! Custom backdrops can help in creating...
what is a business card? Business cards are used as promotional tools for companies and businesses. A well designed custom business card with the appealing but not too bright colors and fonts makes a great impression on the customer as well as investors. Quotes and...
Retractable banners give you an excellent way to advertise your services and products. They are attractive, and your target audience will notice them immediately. You have the option of many styles, colors, and sizes, and can customize them as you wish. We will get...
Finding the right way to create visibility for your company can be challenging, mainly due to the level of competition. You need cost-effective means of advertising while ensuring you reach the maximum number of people. Any type of business will benefit from investing...
Almost every professional needs business cards. Cards are important not just for housing your information but also for networking and forging relationships with people. Even if you’re not engaging in any kind of business transaction, business cards can be effective...
When creating a business card, it’s important to ensure that it contains all the essential information. Handing someone a business card is an opportunity to make not just a professional connection, but a personal one. As such, it’s crucial that your business cards...
Both business cards and flyers are two of the most effective forms of mass marketing. Each one allows individuals and businesses to quickly and efficiently relay their company’s message to potential new customers and or clients. While both are tools used by companies...
In the professional world, first impressions are everything. Whenever you go to a networking event or a mixer, it's important to make a good first impression. The same principle holds true for businesses themselves. For brands that are competing with tons of other...
Today there are lots of online tools to assist businesses in creating effective and engaging content to market their services. The problem however is that they tend to be expensive and only offer one part of the process. Now however, with Canva there is one tool to...
For businesses and marketing companies, direct mail is one of the most effective and efficient forms of advertising. Unlike most forms of mass communication advertisements such as billboards, direct mail allows businesses to be sure exactly who is getting your message...
Many of us who print images from home notice that some pictures tend to print in lower quality than others. This is because different image types interact differently with printing software due to their quality. The next time you print, look at the file extension. Do...
Business cards are (literally) our professional calling cards. They provide the information we want to give to potential clients and customers so that they can contact us for future business. But more importantly, they make an impression. They let someone know who we...
Everyday printing is the norm for most of us, and those who don't print high-volume work or need high-quality printing done tend to overlook how complex printing actually is. In fact, high-quality printing can cost quite a bit, depending on the printer and the needs...
When working on your materials and asking for printing, you have to decide between the different types of finishes you can do on your print materials. Here at Gold Level Print, there are a few options, you need help deciding what the best finish is for each job. To...
What is Offset Printing? Offset printing technology uses plates that are made from aluminum, which are used to transfer an image onto a rubber setting and then rolling that image onto a sheet of paper. It's called offset because the ink is not transferred directly...
Although business cards are not digital and it is still not on the internet where you will get the most of your customers, you shouldn't be careless about where you put them. Hand out cards far and wide to attract people who might not find you through other channels....
If you are wondering what DPI is and you've heard the term before or maybe you have seen it, we can define this term for you in the world of printing. We will first discuss it with beginning explaining a high-quality image, which means the highest resolution and image...
When our clients have reached out to us for printing, it can be difficult for them to know these differences, especially if they know very little about printing. We specialize in printing brochures, postcards etc. and so this can make it difficult if the proper colors...
We have had clients ask numerous times, “What is a vector file and why do I need it?” We have also received requests from a client’s existing logo to start our design work, only to get a rasterized file format that doesn’t allow us to use it with unlimited creativity....