Business cards are a great way to stand out, network, and spread the word about your business. While you’ll always want to have custom designed business cards on hand, that doesn’t mean you can’t also look into business card alternatives to really make a statement. With a startling 8 billion business cards tossed out each week, you need to do better.
Whether you’re attending a trade show or you’re simply looking for a unique way to stand out from the competition, don’t be afraid to get creative. These 6 business card alternatives below are sure to help you stay at your client and customers top of mind.
1. Loyalty Card
A loyalty card is a way to get repeat business from your top customers. If you want to make sure your current customers come back for more, make sure there’s something in it for them with a loyalty card.
Loyalty cards reward customers for coming back. For example, after their 5th service, they might get a discount. This is a memorable way to ensure your customers hold onto your information.
2. Appointment Cards
Similarly, an appointment card encourages your clients or customers to take that next big step and actually make an appointment. Whether you’re reminding them of your meeting next week or letting them know how to schedule, this keeps you on their mind.
Life gets busy. We don’t always remember to follow up with the services and tools we trust. An appointment card is an effective business card alternative that’s sure to earn you more business.
3. Discount Codes
If you want your customers to take action, sometimes you need to make it worth their while. Discount codes are always a good idea, so why not put one on your business card?
Make it clear that your business card is something they really want to hold onto. Instead of making its way into the bottom of a drawer, this card is sure to stay somewhere easy to find. Just make sure it’s really easy to use the discount code!
4. Post-It Notes
Let’s face it—we’ve all lost business cards before. They’re small, and that also means they’re easy to misplace.
One fun way around this is to use post-its as a business card alternative. You can customize post-it prints to feature your company information. This is simple, inexpensive, and makes it super simple for your customers to store these reminders somewhere safe. Never lose your business cards again!
5. USB Business Cards
If you’re connecting with prospects, you want to show them that you mean business. One business card alternative idea is to turn your cards into USBs.
While this might have been costly in the past, that’s no longer the case today. Creating a flash drive business card gives your leads a reason to hold onto your contact info. Better yet, keep it pre-loaded with more information about your business and what you do so they can learn more.
6. Edible Business Cards
Last but not least, why not have a little fun? Business cards don’t have to be all work and no play. While you might not be able to afford to have your business card information printed on candy, there are a lot of ways to make an “edible” business card.
You could print your contact info on tea packet bags, instant coffee, candy wrappers, etc. and so on. This is a tasty way to make sure your brand is one to remember, and it’s also a powerful metaphor. For example, a therapist might use a packet of calming tea. A contractor might use instant coffee since they help you get more done. See how this can be a fun idea?
Make a Statement with These Business Card Alternatives
Business card alternatives don’t have to be boring. With a bit of creativity and the right design, you’ll have the perfect option in no time. With so much competition nowadays, it’s never been more important to craft a unique way to help your business stand out.
Are your business cards going unnoticed? It’s time for a change. Put these business card alternatives to good use to see how far they’ll get you. Your company deserves the best representation possible, and that all starts with the right business card.