Finding the right way to create visibility for your company can be challenging, mainly due to the level of competition. You need cost-effective means of advertising while ensuring you reach the maximum number of people. Any type of business will benefit from investing in custom banners. You can advertise your business in a cost-effective, efficient manner. You have the choice of varied materials, including vinyl, mesh, fabric, and bond matte laminate. Custom banners give you a lot of leeway with regards to banner printing and design. You will, for example, find that retractable banners are standard features in exhibitions, trade shows, and conferences. Street banners, on the other hand, work well for street signage. Let us look at some of the best types of banners for your business below.
Retractable Or Pull Up Banners
Retractable or pull up banners are convenient due to their portability. The portability makes them useful for advertising on the go, and at a wide range of events. You have the convenience of customizing them as per your preference. They are cost-effective, and you have many banner printing options, colors, and sizes to choose from. When buying a deluxe retractable banner, choose a high-quality base, because you can change the banner without having to buy the whole unit.
You also have the option of one or double-sided, making them convenient for different types of applications. Retractable banners are a standard feature in exhibitions and trade shows because they do not take up a lot of booth space. You can also use the deluxe retractable banners for in-store displays, selfie booths, photo, and video backdrops, among others.
Mesh Banners
Mesh banners are an excellent option for indoor and outdoor events. The mesh material allows for airflow, meaning you can use them in windy conditions as well. Ensure you pay close attention to the construction because it will impact on how much use you get out of the banner.
Fabric Banners
Fabric banners are typically polyester or satin, making them excellent for eye-catching designs. Maintaining and setting them up is easy. They work well for indoor events, but may not do very well outdoors.
Step And Repeat Banner
You may have noticed some companies having banner printing designs where their logo appears over and over again on the surface. You may also notice the same during exhibitions at all the events. Such are step-and-repeat banners, and provide attention-grabbing designs. They also work well as media backdrops during press interviews.
Suspended or Hanging Banners
Suspended or hanging banners give you an excellent way of catching attention quickly. You have many options with regards to size and shapes. You have the option of Square, triangular, circular, or elliptical. You suspend them through the use of cable and rods, and have a lot of variability in terms of size. They work well for indoor and outdoor events. You will, for example, find them in conferences and road banners, among others.
Vinyl Banners
Vinyl banners are excellent due to their durability and versatility. They can withstand different weather, making them suitable for indoor and outdoor usage. They are also cost-effective and, therefore, excellent for any business that is operating on a tight budget.
Backdrop Banners
Backdrop banners are excellent for any company that participates in local events, exhibitions, and trade shows. They are portable, and you get a variety with regard to size and styles. You can customize the banner printing as per your preference. You have the option of straight, curved, Velcro, and tension fabric.
Pop-Up Banners
Pop-up banners, as the name suggests, is a banner that pops out from a foldable position. They are lightweight, easy to use, and great for outdoor use. Storage is easy because it will fold flat once you release them from the pop-up position. Pop-up banners are an easy way to attract attention to your stand at a trade exhibition or your business premises. Ensure you get one with sturdy support so that it does not blow away if you’re using it for an outdoor event. If you are specifically designing it for outdoor use, ensure you get the right material that will allow airflow.
X Stand Banner
An x stand banner give you flexibility in where you can use them. They are fantastic for both indoor and outdoor events because they are lightweight and portable. Many of them have an aluminum fiberglass structure resulting in a durable banner stand. You can typically use an x stand banner them for conferences, trade shows, and in-store displays, among others.
Table Top Banner
A company will specifically design a tabletop banner for use on a tabletop. You can customize it for use on the floor as well as the table. All you will need to do is adjust it to the appropriate height depending on the application. What makes them useful is that they do not take a lot of space, and are therefore excellent for exhibitions or trade shows. They are also great for in-store advertising because you can have them on the counter top.
Street Pole Banners
You have probably seen street pole banners in shopping malls, campuses, festivals, among others. They are handy for attracting attention through the use of attractive visuals and designs. They are, however, a bit more expensive and may not be suitable for startups or smaller businesses. You must also ensure that you get the right kind of material that can withstand outdoor weather conditions. Go for heavy-duty vinyl, mesh, or acrylic polyester, so that you enjoy long-term usage from your banners.
Bow Banners
Bow banners are eye-catching and are excellent for events such as Sports, market stalls, yard sales, among others. You can personalize the branding and use it for promotional aspects such as discounts or coupons. Look for the right kind of base, depending on the event. If you will be in a grassy area, then you will need spikes to anchor the banner. A flat base will be suitable for flat ground.
Final Thoughts
Custom banners are cost-effective and efficient for advertising your business. The type you buy will depend on where you plan to use it. When shopping for outdoor banners, pay attention to the kind of material because it needs to be able to withstand any weather conditions. Buying high quality custom banners, whether its a pop up banner or an x stand banner, also ensures that you get long-term usage without having to replace them all the time.